Christy Gordon

Versatile marketer with more than 15 years of experience creating compelling content across various industries.



  • Home
  • Tech Articles and Whitepapers
  • Solution and Product Marketing
  • Case Studies
  • Social Media
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Highspot • 11th September 2025

The Go-to-Market Performance Gap

Co-authored thought-leadership report used as the centerpiece of a quarterly campaign and featured at Highspot’s annual conference.
MCA Connect • 2nd January 2023

The Next Normal of Manufacturing

Collaborated with subject matter experts to write whitepaper on manufacturing trends and challenges.
DMI • 13th August 2025

How Agencies Can Stay Operational When It Matters Most

Wrote blog article on the importance of emergency preparedness in government agencies.
Highspot • 25th June 2025

The B2B Growth Agenda: A Blueprint for Predictable Revenue

Ghostwrote blog article featuring Bain & Company research. Published with Bain’s approval.
DMI • 13th August 2025

Transform Device Support with AI at the Help Desk

Collaborated with DMI's president of Managed Mobility Services to write blog article on supporting devices with AI.
MCA Connect • 11th June 2024

Unlock the Power of Your Data

Collaborated with subject matter experts to write interactive flip book on the power of data, AI, and automation in manufacturing.
Highspot • 31st January 2025

AI is Transforming Wealth Management to Create Compliant, Client-Focused Experiences

Ghostwrote blog article on the role of AI and sales enablement in wealth management.
Highspot • 13th August 2025

The Marketing Leader’s Playbook for a Successful Product Launch

Ghostwrote article on the key elements of a successful product launch.
Highspot • 5th October 2025

Improve Content Effectiveness, Coaching, and Buyer Engagement

Ghostwrote blog article on the persistent challenges facing sales enablement teams. Featured Gartner research and published with Gartner’s approval.
MCA Connect • 6th October 2025

Top 3 Ways Manufacturers Modernize Operations with Data & AI

Wrote blog article sharing how manufacturers can use data and AI to streamline and modernize operations.
MCA Connect • 17th August 2024

3 Steps to Prepare for Generative AI in Manufacturing

Wrote how-to blog article to help manufacturers prepare for generative AI.
MCA Connect • 11th October 2024

What’s the Difference Between Copilot Studio and Azure AI Studio?

Wrote blog article on the benefits of Microsoft Copilot Studio and Azure AI Studio for manufacturers.
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